Earworms: Why Songs Get Stuck in Your Head

    Brain Series Current: Earworms Cocktail Party Effect All Posts Next It’s been three hours since you heard that song. You’re trying to focus on work, but there it is again-playing on an endless loop in your head. ...

    February 15, 2025 · 10 min · Rafiul Alam

    The Baader-Meinhof Phenomenon: Why Everything Feels Like a Coincidence

    Brain Series Current: The Baader-Meinhof Phenomenon Pareidolia All Posts Change Blindness You learn about a new word, concept, or product. Then, suddenly, you see it everywhere-in articles, conversations, advertisements. It feels like the universe is sending you a message. ...

    February 12, 2025 · 11 min · Rafiul Alam

    The McGurk Effect: Your Eyes Change What You Hear

    Brain Series Current: The McGurk Effect Superfood for Your Brain All Posts Pareidolia Watch someone’s lips say “ga” while the audio plays “ba,” and your brain will hear “da”-a sound that doesn’t exist in either the visual or auditory input. ...

    February 10, 2025 · 11 min · Rafiul Alam