The Cocktail Party Effect: How You Hear Your Name Across a Crowded Room

    Brain Series Current: Cocktail Party Effect Change Blindness All Posts Earworms You’re in a loud, crowded room. Dozens of conversations happening simultaneously. You’re focused on talking to someone right in front of you, filtering out all the background noise. ...

    February 14, 2025 · 10 min · Rafiul Alam

    Change Blindness: Why You Missed the Gorilla

    Brain Series Current: Change Blindness The Baader-Meinhof Phenomenon All Posts Cocktail Party Effect Watch a video of people passing basketballs. Count the passes made by the team in white shirts. ...

    February 13, 2025 · 11 min · Rafiul Alam

    Pareidolia: Why We See Faces in Everything

    Brain Series Current: Pareidolia The McGurk Effect All Posts The Baader-Meinhof Phenomenon You see a face in the electrical outlet. Another in the clouds. Your morning toast looks like it’s staring at you. ...

    February 11, 2025 · 10 min · Rafiul Alam

    The McGurk Effect: Your Eyes Change What You Hear

    Brain Series Current: The McGurk Effect Superfood for Your Brain All Posts Pareidolia Watch someone’s lips say “ga” while the audio plays “ba,” and your brain will hear “da”—a sound that doesn’t exist in either the visual or auditory input. ...

    February 10, 2025 · 11 min · Rafiul Alam