Apple's DRI: The Simple Rule That Eliminates Confusion and Drives Accountability
You’re in a meeting at Apple. The agenda has 12 items. Next to each item is a name. iOS notification improvements: Sarah Chen Battery optimization: Marcus Rodriguez App Store review process: Jennifer Wu That name isn’t the person who does all the work. It’s the person who is directly responsible for that outcome. One person. Completely accountable. Not a committee. Not a team. One person. If it succeeds, they get credit. If it fails, it’s on them. ...